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Event Management
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How to create a successful content strategy for your events

Do you know how to add to your event’s success? The secret is a good organization and broadcasting content that reaches and engages as many people as possible. We tell you how to develop and implement a winning content strategy. Nobody wants to see empty seats in your event, so it is essential not to […]

Business
Case Study
Event Data
Event Management
Event Marketing
Event Technology
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Product Update

The key to the success of your events: useful technology vs. “wow” technology

Do you want to know what can differentiate your event from all the others? It’s not just the speakers or the sponsors, it’s not the featured music group or the virtual reality activity you’ve prepared, it’s something you can carry in your pocket that will allow you to manage events in an integrated way. We’ll […]

Business
Business
Case Study
Case Study
Event Data
Event Management
Event Management
Event Marketing
Event Marketing
Event Technology
Event Technology
Infographic
Infographic
Product Update
Event Data

How to increase your event ROI using event data

Your event data is fundamental to give you insights for solutions to different aspects of your event, such as how to increase of the ROI (return on investment) or how to reduce time spent on each step of the process. Conocer los datos precisos de tu evento te ayudará a: Knowing precise data will help […]

Business
Business
Case Study
Case Study
Event Data
Event Management
Event Management
Event Marketing
Event Marketing
Event Technology
Event Technology
Infographic
Infographic
Product Update
Event Data

Event Goals: is there even a point in tracking them?

I was reading a blog post the other day, and it posed these important event questions: Can you prove your event’s impact on the organisation’s goals?  If you were to increase your spend in one area, what would it be and how would that increase your impact?  Or worse, are you being turned down on […]

Business
Business
Case Study
Case Study
Event Data
Event Management
Event Management
Event Marketing
Event Marketing
Event Technology
Event Technology
Infographic
Infographic
Product Update
Event Data

How to simplify the registration process and sell more tickets to your event

When you enter a website to purchase online or register for a newsletter, you usually want a quick and simple process.  For sure, if the forms are endless or the page takes too much time to load, you will leave the page. With an event registration the same concepts apply. It may happen that your […]

Business
Business
Case Study
Case Study
Event Data
Event Management
Event Management
Event Marketing
Event Marketing
Event Technology
Event Technology
Infographic
Infographic
Product Update
Event Data

What is an Empathy Map, and why is it valuable for your business?

Empathy is the force that moves decisions, and businesses to react to external market factors. When we become empathetic for our customers, we start to produce better services and products for them, enhancing their perception of our brand and services.

Business
Business
Case Study
Case Study
Event Data
Event Management
Event Management
Event Marketing
Event Marketing
Event Technology
Event Technology
Infographic
Infographic
Product Update
Event Data

Grow your business, know thy hero!

“What makes Superman a hero is not that he has power, but that he has the wisdom and the maturity to use the power wisely. From an acting point of view, that’s how I approached the part.”